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SAP C_C4H225_11 Exam Description:
The "SAP Certified Technology Associate - SAP Emarsys Customer Engagement Implementation" certification exam verifies that the candidate has the fundamental and core knowledge required for the technology consultant profile. This certificate proves that the candidate has an overall understanding and can implement the knowledge practically in projects to contribute to the success of the planning and implementation phases in a mentored role. Previous project experience is not necessarily a prerequisite to pass this exam.
NEW QUESTION 17
You are about to create your monthly email report and you want to see revenue results of two different campaigns next to each other. Where can you create this report?
- A. Analytics > Trends > Trend Reporting
- B. Analytics > Trends > Comparison
- C. Analytics > Trends > Revenue
- D. Analytics > Trends > Revenue Analytics
Answer: B
NEW QUESTION 18
A one-time promotional email campaign is scheduled to be sent for all female contacts in the database.
New contacts are added automatically to the contact database and all new registrations should be included in the recipient source of the email. Which recipient source do you use?
- A. Email Setting > Recipient source > Mobile Engage segment
- B. Email Setting > Recipient source > Using a segment
- C. Email Setting > Recipient source > Generated through an event > On Registration
- D. Email Setting > Recipient source > Web behavior segment
Answer: C
NEW QUESTION 19
You just had a new product range added to your online store and you want to target your VIP clients with a one-off multi-channel promotional program. Which entry node do you use?
- A. Target segment - segment
- B. Recurring filter - every 1 day(s)
- C. Entry from program
- D. Form - registration form
Answer: C
NEW QUESTION 20
How are List-unsubscribes generated?
- A. A recipient opts out by using the List-unsubscribe button at the top of the email client.
- B. A recipient opts out by using the Unsubscribe link in the email header.
- C. A recipient opts out by using the Unsubscribe link in the email footer.
- D. A recipient changes his or her newsletter information in the account profile.
Answer: A
NEW QUESTION 21
You want to exclude domains and email addresses that should not be contacted via email at all. Which option do you need from this list?
- A. Frequency cap
- B. Reply management
- C. Bounce management
- D. Internal blocklist
Answer: D
NEW QUESTION 22
In your test campaign, only 50% of push messages are delivered. The error message states "Invalid push token". What do you do?
- A. Add iOS and Android platform-specific values for your messages.
- B. Check your segmentation criteria and only include push-enabled users.
- C. Create a silent push message.
- D. Check the SDK version in your app.
Answer: B
NEW QUESTION 23
What is the Yahoo complaint feedback loop?
- A. It is a tool that enables complaints to be automatically recorded in your account as hard bounces.
- B. It is a tool that enables complaints to be automatically recorded in your account as unsubscribes.
- C. It is a tool that enables bounces to be automatically recorded in your account as suppressions.
- D. It is a tool that enables hard bounces to be automatically recorded in your account as invalid contacts.
Answer: B
NEW QUESTION 24
You want to display different content for your female and male contacts in your email campaign. Which function do you use?
- A. Product source
- B. Predict Recommendation settings
- C. Block targeting
- D. Open Block Style settings
Answer: C
NEW QUESTION 25
You are setting up a new API call to add a new contact that has opted in, and you want to ensure the system opt-in field is set correctly. What value must you use?
- A. "1" : "1"
- B. "31" : "True"
- C. "1" : "True"
- D. "31" : "1"
Answer: B
NEW QUESTION 26
Which two mailboxes are the best practice for the Yahoo complaint feedback loop setup? Note: There are 2 correct answers to this question.
Answer: A,D
NEW QUESTION 27
You want to test two different Overlay Web Channel campaigns. Which options do you have? Note:
There are 2 correct answers to this question.
- A. Create an Automation program with an A/B splitter and insert two different campaigns.
- B. Split your recipient source into two contact lists and activate two separate campaigns.
- C. Activate the Advanced Scheduling page and set up an A/B test.
- D. Create an Interactions program with an A/B splitter and insert two different campaigns.
Answer: A,C
NEW QUESTION 28
Which of the following describe Automation Center programs and Interactions programs? Note: There are 2 correct answers to this question.
- A. Automation programs can be used for automated multiple-step, multi-channel programs for one-off or recurring lifecycle campaigns.
- B. Interactions programs can be used for campaigns that should be sent in real time as a reaction to customer activities.
- C. Automation Center programs always ignore the opt-in status.
- D. The only difference is that Interactions programs have different entry points.
Answer: A,B
NEW QUESTION 29
You are trying to send a testmail, but the following error message appears: "Unable to launch mailing because some mandatory fields are empty or invalid. Please check all mandatory fields and try again." What could be causing this error? Note: There are 2 correct answers to this question.
- A. From (name) and From (email address)
- B. Image alternative text
- C. Style settings
- D. Subject line
Answer: A,D
NEW QUESTION 30
You want to filter all contacts who made their last purchase on Black Friday. Which filter is correct?
- A. Spent in the last 24 months
- B. Order(s) made X days ago
- C. Days since last engagement
- D. Days since last purchase
Answer: D
NEW QUESTION 31
What information does the email channel set up form collect? Note: There are 3 correct answers to this question.
- A. Email performance
- B. Product information
- C. Historic sales information
- D. Sending volumes
- E. Website information
Answer: A,D,E
NEW QUESTION 32
What are some of the configurations that are required before you can start sending emails via SAP Emarsys Customer Engagement? Note: There are 2 correct answers to this question.
- A. Deliverability Advisor
- B. DNS configuration
- C. Reply Management
- D. Send Time Optimization
Answer: B,C
NEW QUESTION 33
Who is the Security Settings page of the Management menu available to?
- A. Administrators
- B. Account owners
- C. Account owners and administrators
- D. Operators
Answer: B
NEW QUESTION 34
You select a segment as a recipient source for your Web Channel campaign. You want to display the campaign for two weeks. When is the segment refreshed? Note: There are 2 correct answers to this question.
- A. Every 6 hours
- B. As soon as the Web campaign is launched
- C. Hourly
- D. On a daily basis
Answer: A,B
NEW QUESTION 35
You are implementing Web Channel and you are told to use all web campaign types available. What are your choices? Note: There are 3 correct answers to this question.
- A. Ribbon: to display a ribbon at the top or bottom of the page
- B. Embed: to replace a selected element on your website
- C. Space: to insert blank elements on your website
- D. Overlay: to have content appear above the normal website content
- E. Category: to insert a category-level recommendation
Answer: A,B,D
NEW QUESTION 36
You have 1500 contacts and have manually uploaded 100 additional new contacts, but the number of available (opted-in) new contacts on the Database Growth widget still shows 1500 contacts. You checked that the email address fields are filled and the email addresses are valid. What could be reasons why the additional new contacts are not showing? Note: There are 2 correct answers to this question.
- A. The opt-in field was not set to TRUE.
- B. The Database Growth widget only shows auto-imported contacts.
- C. Too many new contacts were uploaded at the same time.
- D. The update takes at least 24 hours to show in the widget.
Answer: A,D
NEW QUESTION 37
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